Shay Segal

An alumni of the Sauder School of Business (Marketing, Sustainability, Entrepreneurship), Shay has a broad marketing toolkit.

Shay started his career working in advertising with agency GREY Global Group, who works with brands P&G, GSK, the NFL, Kellogg’s, Volvo and more. Shay than transitioned into Brand Management with L’Oréal, where he managed Garnier Ombrelle Suncare. Finally, Shay relocated to Seattle to work as a Brand Specialist with Amazon, where he helps grow ‘Tier-A’ brands through Amazon-specific marketing, and other growth development initiatives.

Outside of work, Shay is the Marketing & Business Development Director of Osmos Academy, a non-profit initiative with a mission of bringing emerging technology to the wider community, creating projects of positive social impact. Shay is also mentor for Sauder’s Brand Management Mentorship Program.

In his spare time, Shay enjoys traveling (23 countries and counting) & triathlons.